“Touching Autumn in Hanoi 2026” - bringing the colors of Hanoi's autumn closer to visitors

“Touching Autumn in Hanoi 2026” – bringing the colors of Hanoi’s autumn closer to visitors

On the afternoon of September 18 in Hanoi, Vietnam Airlines launched its annual campaign “Touch Hanoi Autumn 2026” with the message “One Autumn – Five Senses – Thousands of Emotions.” The campaign connects aviation with food, music, sports, and urban experiences, helping to refresh the way Hanoi is promoted during the most beautiful season of the year. Deputy Director of the Vietnam National Administration of Tourism Nguyễn Thị Hoa Mai attended and performed the campaign’s kick-off ceremony.

“Touching Hanoi Autumn 2026” lets visitors experience the autumn season through all five senses. The activities are designed as five ‘touchpoints,’ helping visitors feel Hanoi through its flavors, scents, music, movement, and urban colors.

“Touching Autumn Flavors” and “Touching Autumn Scents” bring a special flight “Touching the Moon” to celebrate the Mid-Autumn Festival from September 25, along with the distinctive tastes of Hanoi’s autumn like Vong Village green rice, ripe dracontomelon, ripe persimmons, and other familiar local specialties through the in-flight dining service.

At “Touching Autumn’s Sound”, the highlight is the Vietnam Airlines Classic – Hanoi Concert taking place on October 2-3 at the Ho Guom Theater, bringing symphonic music into the cultural heart of the capital.

Meanwhile, “Touch of Autumn Rhythm” creates a lively atmosphere with sports and outdoor activities, highlighted by the Dragon Boat and Hanoi Open SUP Race on West Lake on October 3-4. “Touch of Autumn Colors” wraps up the series of experiences with the Run for Love community race on October 25, taking thousands of participants through spaces that showcase Hanoi’s heritage and modern life.

(Collected and photos)